We will experience them
In Pamplona, Sanfermines are present all year round. For any Sanferminero or Sanferminera (regardless of age or origin) its meaning goes far beyond what has ever been told.
For this reason, we invite you to join us on this peculiar audiovisual ladder or escalerica, as we call it. The one that began on January 1st, 2021, when we still didn’t know what would happen with our fiestas.
Listen to our protagonists. Feel them, follow them through their memories and their desires, get excited, and above all, share these videos with the world. Perhaps they will answer many of the questions about what Sanfermines are for those of us who have experienced them from the inside.
People of Pamplona… Long live San Fermin! Viva San Fermin! Gora San Fermin!
March 3rd, 2021. Hopes of being able to celebrate our fiestas are waning. We must call upon our memories and emotions on this rung of the ladder.
May 5th, 2021. It’s obvious, this year there will be no fiestas. Because “I care about you”. So we turn to emotional memories and listen to the sound of the fiesta, to the pum-pum beat of our racing hearts.
About the people
July 7th? San Fermin!
San Fermin is much more than a day. Much more than a fiesta.
San Fermin is Pamplona.
San Fermin is you, and you, and you.